Why are Google Reviews important?

Add a Google Reviews Page To Your Website

Consumers are becoming more interested in social proof. This can be expressed as positive feedback and reviews. You can show them on your website how great your Google Reviews are. It doesn’t matter which CMS you use; there is a tool that will allow you to display your Google My Business reviews. You can also add a link to allow customers to leave reviews. This will be very useful as customers find it easier to review businesses.

Request a review in a follow-up email

It is a good business practice to send a follow-up email to a customer after purchasing goods or receiving services from you. It is a good practice to include a request for a Google My Business review and a link for customers.

SMS Messaging: Harness the power of SMS messaging

If you have a list of customer’s mobile numbers – which you should, as SMS messaging is a great marketing tactic in general – make use of it (with the proper permission) to send a quick, polite request to review your products/service/company a few days after they make a purchase or receive service from you.

In your email signature, add a link to Google My Business Reviews.

If you add a link from your Google My Business page in your email signature, every email you send can be a potential source for more Google Reviews. This is a great way to build trust and rapport with new contacts. They will be able to check your business’ reputation instantly.

Use QR codes

Although QR codes have “fallen out of fashion”, the global pandemic has made it possible to use them again every day. Add a QR code link on your Google Reviews page to your physical store receipts and paper invoices. You can also use it as marketing collateral.

Ask Vendors and Business Partners to Provide Google Reviews

Google Reviews are not just for customers. Positive reviews from vendors, business partners and customers can also help build trust and improve brand reputation. Ask these people to write a Google Review and offer to do the same.

Send a personal request.

Okay, you may be unable to meet your managing director with every customer. However, you can request that your principals create a thank-you video and include it in follow-up emails.

Make sure that consumers know how to leave a Google review.

It is easy to create and publish a review on Google My Business. However, you need to know how to find the right place.

Customers must leave reviews for you. It doesn’t matter if you have a written tutorial on your website or a video explaining how to leave a review in-store; it will increase the likelihood that they will do it.

Engage Your Employees

Your employees cannot leave Google Reviews for their business – and they should never make up fake ones. However, you can encourage them to try harder to get others to do the same. It’s possible to reward the people who get the most Google My Business Reviews with a free lunch, a gift certificate or a small cash bonus.

Google Review Software is a great way to stay on top.

For many reasons, it is important to keep track of¬†Google My Business¬†reviews. It is a great way for consumers to feel valued and build trust. This is a great way to protect your company’s online reputation. Even a negative review can be made positive by the right response. This is time-consuming, but Google Review software can make it much easier.

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